Briefing: Hard Pressed Renters - The Forgotten Middle?
Briefing: Living Rent Homes
The document is made up of three main sections:
1. How our broken housing market has affected the country (slides 3 to 7)
Analysis from official statistics and YouGov polling on rent increases as a proportion of pay, the rise of those trapped in renting and increasing anxiety around housing stability gives background to the acute challenges hard pressed renters face.
2. Who hard pressed renters are (slides 8 to 25)
Shelter analysis of YouGov Profiles, with sample sizes of low income renters varying between 450 to 2,000 depending on the question asked.
3. How hard pressed private renters engage with solutions (slides 26 to 36)
YouGov polling data outlines how new homes with living rent rates appeal to hard pressed renters. Cross-market analysis shows how low rent homes are the answer to swelling numbers of trapped renters.