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How to plan a successful fundraising event

Get ideas, tips and resources to create your successful fundraising event

Planning your event

Set a date

Weekday evening, a weekend or school holidays? Make sure your date doesn’t clash with any important occasions.

Call on your friends

Don’t try to do everything yourself. Get your friends, family, and colleagues to help you organise and spread the word. Make a list of tasks and decide who’s doing what.

Local posters

A few posters on local community boards or in schools make a big difference too. Check out some of our resources

Name the place

Need a venue? It’s best to book well in advance. Make sure it has access to suit everyone’s needs and a place to make drinks. If it’s a public place, check whether you need a licence.

Safety first

Make sure you have a first aid kit. If you’re selling food and drink, check for potential allergens so you can alert people.

Use Etsy and eBay

If you're selling to fundraise, try selling on eBay or setting up an Etsy shop. It's fast, easy, and effective.

Social media

Set up a WhatsApp or Facebook group, get on TikTok and don’t forget Instagram. Get people to post updates, photos, and videos, and remember to tag us. There are so many ways to get your fundraising event noticed.

JustGiving

Create a JustGiving page. Write your story and tell people why you think fighting for home is important. Set a target, and don’t be afraid to increase it to get more donations.

If your sponsors are UK taxpayers, we can claim an extra 25p more for every £1 you raise which means we can raise more money from your donations at no extra cost to you.

Post regular updates on JustGiving and share them far and wide on social media and by email

How to pay in your fundraising money

Send by cheque

Please make any cheques out to ‘Shelter’ and send them to: Community Fundraising Team Shelter, 88 Old Street London EC1V 9HU

Details to include

Please include any original sponsorship forms, so we can claim Gift Aid on your donations at no extra cost to your sponsors. Please also include your name, address, postcode and some details of your event so we can process your donation properly and say thanks.

Pay by bank transfer

Our account details are:

Shelter National Campaign for Homeless People Ltd

Sort code: 30-00-02 Account number: 01167206

Use the reference ‘CF and your name or organisation’ in your bank transfer.

Please email community@shelter.org.uk to let us know you've sent us the money.

How to fundraise legally and responsibly

We're here to help your fundraising event run smoothly. Now that you have your idea, read our tips to make sure everything is safe and legal for everyone involved.

Fundraise legally and responsibly